Matthew J Mefford

Art Director

  • Experience
  • 13 Years Graphic Design Experience
  • 5 Years Interactive
  • Focus
  • Design
  • Strategy
  • Developer/Designer Management
  • Development (CSS & HTML)
  • Remedy
  • Senior Designer
  • 2003-2006
  • University of Cincinnati
  • College of Design, Architecture, Art, and Planning (DAAP)
  • 1995-2000
  • BS in Design
  • 6 internships

Complete Site Design and Branding

  • Project Tasks
  • Art Direction
  • Website Design
  • Logo Design
  • CSS/HTML

Project Description

Tim Cothran is a budding commercial photographer who needed a website to showcase his work. I created this site from concept to design and development. For maximum impact at any screen size, I scaled Tim’s photos to the entire size of the browser window. The photos slide from side to side and top to bottom, from project to project. With vertical photos, I doubled up images to keep the fullscreen effect at all times. I designed the navigation with translucency to keep viewers’ attention on the photography, while offering a fun way to browse. See the site at timcothranphotography.com

Complete Site Design and Branding

  • Project Tasks
  • Art Direction
  • Website Design
  • Logo Design
  • CSS/HTML

Project Description

Tim Cothran is a budding commercial photographer who needed a website to showcase his work. I created this site from concept to design and development. For maximum impact at any screen size, I scaled Tim’s photos to the entire size of the browser window. The photos slide from side to side and top to bottom, from project to project. With vertical photos, I doubled up images to keep the fullscreen effect at all times. I designed the navigation with translucency to keep viewers’ attention on the photography, while offering a fun way to browse. See the site at timcothranphotography.com

Complete Site Design and Branding

  • Project Tasks
  • Art Direction
  • Website Design
  • Logo Design
  • CSS/HTML

Project Description

Tim Cothran is a budding commercial photographer who needed a website to showcase his work. I created this site from concept to design and development. For maximum impact at any screen size, I scaled Tim’s photos to the entire size of the browser window. The photos slide from side to side and top to bottom, from project to project. With vertical photos, I doubled up images to keep the fullscreen effect at all times. I designed the navigation with translucency to keep viewers’ attention on the photography, while offering a fun way to browse. See the site at timcothranphotography.com

Complete Site Design and Branding

  • Project Tasks
  • Art Direction
  • Website Design
  • Logo Design
  • CSS/HTML

Project Description

Tim Cothran is a budding commercial photographer who needed a website to showcase his work. I created this site from concept to design and development. For maximum impact at any screen size, I scaled Tim’s photos to the entire size of the browser window. The photos slide from side to side and top to bottom, from project to project. With vertical photos, I doubled up images to keep the fullscreen effect at all times. I designed the navigation with translucency to keep viewers’ attention on the photography, while offering a fun way to browse. See the site at timcothranphotography.com